StyleSwap

Tools: Figma, Adobe Illustrator

Introducing a wardrobe management and social sharing platform! Our app redefines the way you showcase, manage, and share your clothing collection. Whether it's a game day, a formal occasion, or a themed party, we understand that many individuals wear outfits just once and yearn to tap into their friends' and peers' fashion features. With our user-friendly interface and innovative social categorization, our app empowers you to effortlessly discover and keep tabs on your apparel, making it a breeze to borrow or lend your stylish items for any occasion.

User Research

Based on 5 methods of research with 5 separate individuals, I created a user persona and journey map for StyleSwap.

Functionality & Usability Goals

  • The product should seamlessly facilitate shared clothing experiences between users through smoothly browsing clothing in an organized fashion.

  • The product should easily help users track their clothing.

  • The product should display information in an attractive and informative layout that unifies groups 

Key Design Principles

User Control

Empowering the user to customize and interact with the interface   

Ex: give the user options and setting to control app variations

Consistency

Consistency between screens to allow for smooth usability

Ex: typographic consistency, color consistency, same actions for each time of use

Intuitive

Easy to use and understand what you are doing. 

Ex: buttons are easy to reach and use, icons are easy to recognize, tools are visible and clear

User Flow Diagram

Low Fidelity Prototype

Visual Identity

High Fidelity Prototype

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Hopelessly Yellow

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Eos & TILC